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PERFORMANCE MADE TO LAST

Performance Made to Last

MICHELIN Performance Made To Last

IT’S ESSENTIAL TO EXTEND THE LIFESPAN OF TYRES

Producing tyres today still consumes quite a bit of energy and raw materials.
If tyres were used until their legal tread limit*, 128 million tyres could be spared every year in Europe.
That’s a saving of 6,9 billion euros, and 6,6 million tons of CO2 that aren’t rejected back into the atmosphere**.

At MICHELIN, we’ve always made it our mission to make tyres that are performed and remain safe, in spite of the distance travelled. A guiding principle that we apply to all of our tyres: for cars, bikes, motorcycles, trucks, planes, etc.

MICHELIN HAS BEEN FIGHTING TO MAKE TESTING WORN TYRES THE NORM
MICHELIN has long been committed to making performance tests on worn tyres compulsory. Because life happens on worn tyres, we are continuously working to make our tyres perform throughout their entire life span. 

CHECK OUT OUR OTHER MICHELIN SOLUTIONS FOR A BETTER LIFE IN MOTION

recycling

MICHELIN is investing in recycling to repurpose waste into tyres.

RECYCLING
capture d e cran 2020 07 21 a 15 28 51

MICHELIN is trusted to equip one out of three commercial aircrafts in the world, and ensures your safety while landing at up to 420km/h.

AIRCRAFT
GUIDE

Everywhere in the world, the MICHELIN Guide recommends the restaurants worth your trip and offers more than 3000 starred restaurants over 32 countries.

 

MICHELIN GUIDE
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DISCOVER WHAT'S BEHIND MICHELIN'S MOTION FOR LIFE

 

MOTION FOR LIFE

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Legal Mentions

* Legal limit: 1,6mm, subject to regular wear of your tyres and compliance with the recommendations of the tyre and car manufacturers. If in doubt, consult a specialist
** Reduction of 128M of tyres in Europe due to early replacement and 6,6M of tons of CO2 emissions. Technical position paper, 09/27/2016, on "Raw material, fuel consumption and CO2 emissions related to early removal of passenger car tyres".
Internal calculations carried out at Ladoux Technology Center (Clermont-Ferrand, France)

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